Hashtag Generator

Unlock hidden reach. Generate optimized hashtag sets for Instagram, TikTok, and X that get your content in front of the right audience.

Recommended Hashtag Strategy

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Don't just guess your hashtags. Use Outrank to build a complete organic reach strategy that turns every post into a growth engine.

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AI Hashtag Strategy.

Go beyond simple tags. Build topic clusters and reach analysis that helps you dominate your niche search and discoverability.

Outrank Hashtag Strategy

Stop screaming into
the digital void.

Get discovered by the people who actually care about your content. Use data-driven hashtags that put your posts on the map.

Frequently asked questions

It depends on the platform. On Instagram, 3-5 high-relevance tags are currently recommended over the old '30 tags' rule. On TikTok, 3-6 tags help the algorithm categorize your content quickly. Consistency in niche is more important than quantity.

On Instagram and TikTok, it's best to keep them at the bottom of your caption, separated by a few dots or line breaks. Putting them in the first comment (Instagram) still works but the caption is preferred for SEO.

Using the same set of 30 hashtags on every post can trigger spam filters. It's better to use a mix of broad, niche, and post-specific tags to show the algorithm your content is unique and relevant.

Yes, but use them sparingly. 1-2 highly relevant hashtags are enough. Overusing them on X makes the post look like spam and reduces readability.

These are tags with fewer total posts (e.g., 50k - 200k) where your content has a higher chance of reaching the 'Top' posts section, rather than getting buried in a million-post tag like #travel.